Case Studies (Vikalp) :


Sr.No. Name of Topic Name of Faculty
1 Bharti- MTN Deal Prof. Sanjay Jerath.
2 Tata Nano Prof. Sanjay Jerath.
3 Success of IPL in terms of Marketing, Finance and HR practices Prof. Sanjay Jerath.
4 Failure of IPL in terms of Planning Prof. Sanjay Jerath.
5 Editing Punch Line for Advertisements Prof. Sanjay Jerath.
6 Intel Case study Prof. Sanjay Jerath.
7 Need of Training and Development in Horlicks Prof. Anjali Chandak
8 HR Problems in Wal-Mart Prof. Sanjay Jerath.
9 Brand Positioning in Marico Company Prof. Sanjay Jerath.
10 The Rise of Indra Nooyi in Pepsi Prof. Sanjay Jerath.
11 The Role of Banking Sector in Retail Markets Prof. Sanjay Jerath.
12 Tata Global Beverages.-Rural Marketing of TATA TEA Prof. Sanjay Jerath.